Viterbo University, a Catholic institution in La Crosse, Wisconsin, now provides guidelines for employees to include preferred gender pronouns in email signatures as part of the university’s branded communications.
The guidelines offer a standardized template for email signatures to promote consistency and professionalism. The template incorporates the university’s mission statement to reinforce institutional identity and support accreditation requirements.
The template is structured as follows:
- First Last Name (pronouns: list yours here)
- Viterbo University
- Title | Department
- Phone Number
- Office Location
Optional elements for email signatures can include messages promoting environmental stewardship and affirmations of holistic well-being, encouraging time for rest and renewal.
The university has published the template and instructions on its website under the page titled “Branded Signature for Outlook/Zoom Pronouns,” which also includes steps for adding pronouns to Zoom display names.
Viterbo University describes itself as a Catholic, Franciscan university founded by the Franciscan Sisters of Perpetual Adoration, rooted in the liberal arts tradition. Its core values include contemplation, hospitality, integrity, service, and stewardship, reflecting Franciscan traditions. The institution’s “About” page outlines its mission to prepare students for faithful service and ethical leadership, along with its identity, core values, and vision to transform students and communities through service, collaboration, and leadership.
Viterbo University supports a Pride Club, which was established in 2011 as the Gay Straight Alliance. The club aims to create a welcoming and safe environment for people of all sexual orientations and gender identities, organizing events such as panels, coffee breaks, and collaborations with local Pride activities and drag shows.
It seems as if this University has lost touch with Catholic teachings and has come to embrace the LGBT woke agenda.
